Fax Campaign Specialist – B2B Lead Generation Expert

Despite the rise of digital communication, fax remains a trusted and effective method for reaching key decision-makers, particularly in industries like healthcare, legal, finance, and manufacturing. Running successful fax campaigns requires precision, strategic targeting, and consistent follow-up. To enhance our outreach efforts, we are seeking a Fax Campaign Specialist to plan, execute, and optimize fax-based marketing campaigns that generate high-quality leads and support business growth.

Company Overview 

We are a results-oriented marketing and data solutions company focused on helping businesses expand their reach through multi-channel communication strategies. By combining verified databases with targeted fax campaigns, we empower clients to connect with decision-makers, increase engagement, and achieve measurable outcomes in lead generation and client acquisition.

Job Responsibilities

As our Fax Campaign Specialist, your responsibilities will include:

• Planning, managing, and executing fax marketing campaigns targeting businesses and decision-makers globally.

• Researching and maintaining accurate and up-to-date fax contact lists, including company, department, and key personnel information.

• Crafting professional, clear, and persuasive fax messages aligned with campaign goals.

• Scheduling and sending fax campaigns using fax broadcasting software or online fax tools.

• Monitoring and analyzing campaign performance metrics, including response rates, leads generated, and ROI.

• Collaborating with marketing, sales, and data teams to ensure campaigns are aligned with overall business objectives.

• Maintaining organized records of sent faxes, responses, and follow-up actions.

• Identifying opportunities to optimize campaigns for better targeting, messaging, and lead conversion.

• Ensuring compliance with all relevant communication, privacy, and regulatory requirements.

• Staying updated with industry trends, best practices, and new tools for B2B outreach campaigns.

Required Skills & Qualifications

We are seeking candidates who are organized, analytical, and experienced in B2B outreach. Required qualifications include:

• Proven experience in fax marketing, B2B outreach, or lead generation (1–3 years preferred).

• Strong research skills to identify and maintain accurate business fax contacts.

• Excellent written communication skills to create professional and compelling fax content.

• Familiarity with fax broadcasting software, online fax tools, and campaign tracking systems.

• Ability to analyze campaign data and make data-driven recommendations for optimization.

• Strong organizational and project management skills to manage multiple campaigns simultaneously.

• Knowledge of B2B sales, marketing strategies, and lead generation best practices.

• Attention to detail to ensure compliance, accuracy, and high-quality campaign execution.

• Self-motivated, proactive, and capable of working independently or collaboratively.

• Basic knowledge of CRM systems for tracking leads and responses is a plus.

Who Should Apply?

This role is ideal for individuals who are passionate about B2B outreach, lead generation, and managing campaigns using traditional communication channels. If you are detail-oriented, results-driven, and enjoy optimizing outreach strategies for maximum engagement, this position offers opportunities for professional growth and direct impact on business development.

You should apply if you:

• Have experience executing and managing fax-based campaigns.

• Are meticulous, organized, and focused on quality and accuracy.

• Thrive in a structured, results-oriented, and collaborative environment.

• Enjoy analyzing campaign performance and implementing improvements.

• Want to contribute to lead generation and business expansion through strategic fax outreach.

How to Apply

Interested candidates should submit their resume along with examples of previous fax campaigns or B2B outreach projects. Highlighting measurable results, such as response rates, leads generated, or campaign success, will strengthen your application.

Join our team as a Fax Campaign Specialist and play a pivotal role in connecting businesses with decision-makers, driving lead generation, and supporting strategic growth initiatives while advancing your career in B2B marketing and communications.