Drive Growth Through Conversation: We’re Hiring an SMS Marketing Automation Specialist!

Full Time Job
Spain
Posted 2 weeks ago

Take the next step—apply today and help us transform how brands engage with their customers.

In today’s digital-first world, SMS remains one of the most immediate and effective channels for customer engagement. By hiring a specialist in SMS Marketing Automation Flows, we are investing in a critical lever for business growth: timely, personalized conversations that drive conversions, retention, and loyalty. This role will enable us to scale our messaging strategy—delivering the right message to the right person at exactly the right moment. It’s not just marketing; it’s building meaningful customer journeys that convert and delight.


Who We Are

We’re Pulse Reach Digital, a forward-thinking marketing agency dedicated to helping brands thrive in a mobile-first marketplace. We specialize in data-driven, omnichannel campaigns that leverage cutting-edge automation and messaging platforms.


What You’ll Do

As our SMS Marketing Automation Specialist, your responsibilities will include:

  • Designing, building, and optimizing SMS marketing flows and automations to support customer acquisition, engagement, upselling, and re‑engagement.

  • Mapping customer journeys and segmenting audiences to deliver tailored SMS campaigns at scale.

  • Drafting persuasive and compliant SMS copy that drives action while respecting privacy regulations (e.g. GDPR).

  • Setting up triggers and workflows using automation platforms (e.g., Twilio, Klaviyo, or other SMS providers).

  • Monitoring and analyzing key performance metrics (delivery rate, open rate, conversion rate, ROI) and acting on insights for continuous optimization.

  • Performing A/B testing on campaigns, message timing, and content to maximize effectiveness.

  • Collaborating closely with marketing, product, and analytics teams to align SMS flows with broader campaign objectives.

  • Staying up to date on SMS marketing best practices, regulatory requirements, and industry trends.

  • Troubleshooting deliverability issues, opt‑out processes, and system integrations.

  • Producing periodic reports to showcase performance trends, bottlenecks, and opportunities.


What We’re Looking For: Skills & Qualifications

To excel in this role, you should bring:

  • Proven experience (2–4 years) designing and executing SMS marketing automation flows.

  • Hands-on familiarity with SMS platforms such as Twilio, Klaviyo, Attentive, or similar.

  • Solid understanding of customer journey mapping, segmentation, and lifecycle marketing.

  • Excellent copywriting skills tailored to SMS—concise, compelling, compliant.

  • Experience analyzing campaign metrics and running A/B tests.

  • Technical aptitude: comfortable working with APIs, data feeds, and marketing automation tools.

  • Knowledge of SMS marketing regulations (e.g., GDPR, TCPA) and best practices.

  • Strong communication and collaboration skills—able to work cross-functionally.

  • Highly organized, detail-oriented, and capable of managing multiple flows and projects at once.

  • Analytical mindset: you use data not just to report results, but to drive smarter campaign decisions.


Who Should Apply

  • You if you’re passionate about mobile marketing, love crafting customer journey playbooks, and thrive in a fast-paced, data-driven environment.

  • You if you’re someone who enjoys solving complex challenges—like improving deliverability, boosting engagement, or crafting copy that converts.

  • You if you want to work in a collaborative, supportive team where your ideas will shape real customer relationships.


Why Join Us

At Pulse Reach Digital, you’ll be part of a smart, dedicated team that values innovation, creativity, and measurable impact. We encourage experimentation and learning: you’ll have the freedom to test new flows, propose bold ideas, and make a real difference. We also support your professional growth—whether that’s training in advanced automation tools, attending industry conferences, or mentoring junior team members Latest Mailing Database.


How to Apply

  1. Prepare your resume with relevant SMS marketing experience highlighted.

  2. Write a short cover letter (300–400 words) telling us why you’re passionate about SMS automation and how you have used or would use flows to deliver value.

  3. Share two work samples, such as flow diagrams, campaign reports, or SMS copywriting examples.

  4. Email all of the above to with the subject line: “SMS Marketing Automation Specialist Application – [Your Name]”.

  5. In your email, please include your current notice period (if applicable) and your expected salary range.

We will review applications on a rolling basis and aim to schedule interviews within two weeks of submission.


Join Us Now

If you’re ready to elevate customer conversations and drive business impact through strategically crafted SMS flows, we want to hear from you. Join us at PulseReach Digital, where your work in SMS marketing will directly influence our growth trajectory—and your career could grow right with it.

Job Features

Job CategorySMS Marketing

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