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Introduction
In today’s competitive digital environment, driving traffic is no longer enough—brands must ensure every interaction leads to meaningful action. As businesses continue to expand their online presence, optimizing conversions has become one of the most critical components of sustainable growth. That’s why we’re seeking a highly skilled Online Conversion Optimization Strategist to join our team. This role is vital in transforming user behavior insights into data-backed improvements that enhance user experience, increase conversions and maximize ROI. If you thrive on refining strategies, testing hypotheses and uncovering what truly motivates online customers, this is the perfect opportunity.
Company Overview
We are a performance-focused digital solutions agency committed to helping brands grow through intelligent optimization and strategic innovation. Our work blends analytics, creativity and user experience expertise to improve online performance across industries. With a passion for measurable results, we empower clients to convert more customers and build stronger digital pathways.
Job Responsibilities
As an Online Conversion Optimization Strategist, you will be responsible for designing and executing optimization initiatives that significantly enhance user engagement and conversion performance. Core responsibilities include:
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Analyzing website behavior, user journeys and digital performance metrics
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Conducting A/B testing, multivariate tests and landing page experiments
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Developing data-driven optimization strategies to improve conversion rates
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Identifying barriers to conversions and recommending UX improvements
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Collaborating with marketing, content, product and design teams
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Monitoring KPIs and adjusting strategies for continual improvement
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Interpreting analytics from tools such as Google Analytics, heatmapping software and CRO platforms
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Creating detailed reports that outline insights, recommendations and test outcomes
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Reviewing competitor strategies to uncover potential optimization approaches
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Ensuring CRO practices align with brand goals and industry best practices
Required Skills & Qualifications
We’re searching for a results-oriented professional who excels at connecting data with strategic improvements. Ideal candidates should possess:
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Proven experience in conversion rate optimization, UX analysis or performance marketing
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Strong understanding of user psychology and digital behavior patterns
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Proficiency with analytics tools (Google Analytics, Hotjar, Optimizely, VWO or similar)
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Skilled in planning, running and analyzing A/B and multivariate tests
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Ability to interpret complex data and turn it into clear action steps
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Familiarity with landing page design principles and funnel optimization
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Excellent communication and presentation skills
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Strong critical thinking and creative problem-solving abilities
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A degree in Marketing, Data Analytics, UX, Business or equivalent practical experience
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Adaptability, curiosity and a passion for continuous improvement
Who Should Apply?
This role is perfect for individuals who love diving deep into user behavior, experimenting with new ideas and crafting smarter digital experiences. If you enjoy analyzing data, brainstorming innovative solutions and refining digital journeys that lead to real results, you’ll thrive here.
Motivating Note:
Your insights will help shape customer experiences, increase conversions and generate meaningful impact for businesses across multiple industries. If you’re ready to elevate your career while driving measurable results, we welcome your talent.
Application Instructions
To apply for this opportunity, please submit the following:
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A current resume highlighting relevant optimization, analytics or UX experience
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A brief cover letter explaining your interest and strengths related to CRO
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Links to past case studies, dashboards or test results (optional but beneficial)
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Send your application via our online platform or directly through email
Shortlisted candidates will be invited to participate in an interview and a practical CRO evaluation.
Call-to-Action
If you’re ready to shape better user journeys, unlock higher conversions and help brands achieve digital excellence, don’t wait. Apply today and step into a role where your strategic decisions truly make a measurable difference.
Job Features
| Job Category | Online Marketing |
