Email Marketing Lead Expert — Powering Growth Through Strategic Communication Excellence
Email marketing remains one of the most powerful drivers of digital engagement, and its true impact comes from strategy, precision and continuous optimization. As our organization continues to expand its digital footprint, we are searching for a highly skilled Email Marketing Lead Expert to guide, structure and elevate our entire email communication ecosystem. This role is essential because the quality of our campaigns directly influences customer loyalty, conversions and long-term brand growth. If you’re passionate about building impactful messaging journeys and leading high-performance email initiatives, this opportunity allows you to shape results on a meaningful scale.
Company Overview
We are an innovation-driven digital solutions provider committed to helping brands grow through data-based strategies, enriched customer engagement and smart marketing systems. Our team thrives on collaboration, accountability and creative problem-solving. By combining technology with human insight, we help businesses worldwide build stronger digital marketing foundations that drive sustainable success.
Job Responsibilities
As an Email Marketing Lead Expert, you will take full ownership of developing, managing and optimizing email strategies that deliver measurable results.
Your core responsibilities include:
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Designing and implementing advanced email marketing strategies aligned with brand and campaign goals.
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Leading and mentoring team members to ensure consistent quality, execution and long-term development.
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Creating high-impact email sequences, automated workflows and funnel-based campaigns.
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Overseeing content accuracy, message coherence, segmentation logic and subscriber experience.
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Ensuring all communications meet compliance standards, including GDPR, CAN-SPAM and internal guidelines.
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Conducting in-depth analysis of campaign metrics to improve deliverability, open rates, click rates and conversions.
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Managing A/B testing processes to validate creative ideas, messaging variations and user-journey improvements.
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Collaborating with design, content and marketing teams to refine email visuals, tone and structure.
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Maintaining high email list quality through advanced segmentation, cleaning, and suppression list management.
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Proactively identifying gaps, opportunities and performance risks to strengthen email marketing efficiency.
Required Skills & Qualifications
To excel in this leadership-focused position, you should possess strong expertise, analytical abilities and strategic insight.
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Proven experience as an Email Marketing Specialist, Manager or Lead role.
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Advanced knowledge of top email platforms such as Klaviyo, Mailchimp, HubSpot, ActiveCampaign or similar tools.
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Strong understanding of segmentation rules, automation design and customer lifecycle marketing.
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Deep knowledge of email deliverability best practices and technical elements.
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Ability to interpret complex data reports and build actionable strategies from analytics.
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Excellent communication, leadership and project management skills.
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Strong content review, proofreading and optimization capabilities.
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Comfort working with cross-functional teams and managing multi-channel communication flows.
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Problem-solving skills with the ability to make confident, data-driven decisions.
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A strategic mindset paired with creativity, discipline and a focus on long-term results.
Who Should Apply?
This role is perfect for individuals who thrive in leadership positions and enjoy shaping impactful marketing programs. If you excel at building systems, organizing teams, optimizing processes and refining communication strategies, you’ll feel right at home here. Applicants who enjoy working with data, improving user experiences and taking ownership of high-level decisions are encouraged to apply.
Motivating Note:
If you believe smart email communication can transform customer relationships—and you’re ready to lead a team toward exceptional standards—this is your chance to make a meaningful difference. Step into a role where your expertise becomes the driving engine behind our success.
Application Instructions
To apply for the Email Marketing Lead Expert, please prepare and submit:
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Your updated resume with a clear focus on email marketing experience and achievements.
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A brief cover letter explaining your interest, strengths and professional goals.
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(Optional) Samples of previous campaigns, automation workflows or performance results.
Ensure your application demonstrates leadership ability, technical competence and strategic thinking. Shortlisted candidates will be contacted for interviews and skill assessments.
Final Call-to-Action
If you’re ready to design smarter campaigns, lead high-impact initiatives and elevate email marketing to its highest potential, now is the perfect time to take action. Join our team and help us create meaningful communication experiences that drive measurable growth. Apply today and make your expertise count.
Job Features
| Job Category | Email Marketing |

