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Introduction (Why This Hiring Matters)
In today’s fast-moving digital world, customers expect instant, relevant, and personalized communication—right at their fingertips. SMS marketing has become one of the most powerful channels for brands to engage audiences in real time, drive conversions, and nurture lasting relationships. That’s why we’re expanding our marketing team! We’re looking for a talented SMS Marketing Specialist to elevate our outreach, craft high-impact messaging, and maximize engagement across local and global customer segments. If you have a passion for mobile marketing and know how to create messages that spark action, this opportunity is tailored for you.
Company Overview
We are a fast-growing, customer-centric company dedicated to delivering innovative digital solutions that help brands scale effectively. Our dynamic team values creativity, data-driven thinking, and meaningful customer engagement. At our core, we believe in empowering talent, encouraging innovation, and fostering a collaborative work culture.
Position: SMS Marketing Specialist
Location: Remote/Flexible
Employment Type: Full-Time
Key Job Responsibilities
As our SMS Marketing Specialist, you will play a crucial role in shaping our mobile communication strategy. Your core responsibilities will include:
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Develop and execute strategic SMS marketing campaigns to increase engagement, retention, and sales.
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Write compelling, concise, and high-converting SMS copy tailored to diverse customer segments.
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Create automated SMS flows and drip campaigns for promotions, onboarding, reminders, and customer nurturing.
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Manage SMS subscriber lists, compliance, segmentation, and preference management.
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Conduct A/B testing to improve message performance, click-through rates, and conversions.
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Track campaign results using analytics tools and prepare performance reports with actionable insights.
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Ensure compliance with SMS regulations, carrier requirements, data privacy policies, and opt-in/opt-out standards.
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Collaborate with Marketing, Sales, and CRM teams to align SMS campaigns with broader marketing initiatives.
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Continuously monitor industry trends, competitor strategies, and emerging SMS tools to recommend improvements.
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Optimize delivery schedules, audience targeting, and message frequency for the best user experience.
Required Skills & Qualifications
To succeed in this role, you should bring a balance of creativity, analytics, and strategy. We’re seeking someone who possesses:
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Proven experience in SMS or mobile marketing, CRM, retention, or digital marketing roles.
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Strong understanding of SMS platforms such as Klaviyo, Twilio, Attentive, SMSBump, or similar tools.
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Excellent copywriting skills with the ability to communicate clearly in limited character space.
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Familiarity with audience segmentation, customer lifecycle journeys, and trigger-based messaging.
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Analytical mindset with the ability to translate data into insights and actionable improvements.
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Knowledge of deliverability best practices, compliance, TCPA, GDPR, and opt-in regulations.
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Strong organizational skills with the ability to manage multiple campaigns simultaneously.
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Self-driven personality with a creative and solution-oriented approach to challenges.
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Bonus: Experience with eCommerce, automation tools, and omnichannel customer engagement.
Who Should Apply?
This role is ideal for someone who understands the art of communicating with customers in a personal, direct, and impactful way. You should apply if:
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You enjoy crafting short, powerful messages that create emotional and purchasing responses.
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You thrive in a results-driven environment where data and creativity go hand in hand.
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You genuinely care about customer experience and loyalty.
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You’re eager to take ownership of campaigns and contribute meaningful ideas.
✨ If you’re excited to work in a role where every message counts and your creativity directly influences business growth, we’d love to meet you!
Application Instructions
Ready to take the next step? Here’s how to apply:
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Prepare Your Resume highlighting relevant skills and SMS marketing experience.
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Write a Short Cover Letter (150–200 words) sharing why you’re a perfect fit for this role.
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Include Samples or Results from past SMS campaigns (if available).
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Send your application to info@latestdatabase.com with the subject line:
Application – SMS Marketing Specialist – [Your Name]
Shortlisted candidates will be contacted for an interview and an optional task to showcase practical skills.
A Final Motivating Push
SMS marketing is one of the most rapidly evolving spaces in digital communication—and this role gives you the chance to directly impact brand engagement at scale. If you’re a strategic thinker with a flair for creative messaging and a love for data-driven growth, this is where your talent truly matters.
Job Features
| Job Category | SMS Marketing |
