Precision Meets Performance: Lead the Future of Data-Driven Growth as Our Targeted Marketing Lead Expert

In today’s hyper-competitive digital landscape, broad marketing is no longer enough. Businesses that win are those that reach the right audience, at the right time, with the right message. That is why we are hiring a Targeted Marketing Lead Expert—a strategic thinker who can turn audience data into measurable growth. This role is critical to shaping how we acquire, engage, and retain customers across multiple channels. You will lead targeted initiatives that directly influence revenue, brand positioning, and long-term scalability.

Company Overview

We are a growth-focused, innovation-driven company committed to helping brands connect meaningfully with their audiences. Our culture values strategy, creativity, and accountability. By combining advanced marketing technology with human insight, we deliver results that matter—for our clients, our partners, and our people Telemarketing Data.

Position Overview

As a Targeted Marketing Lead Expert, you will be responsible for designing, executing, and optimizing highly targeted campaigns that drive qualified leads and conversions. This role requires analytical depth, leadership confidence, and a strong understanding of audience segmentation, personalization, and performance marketing. You will collaborate cross-functionally while owning campaign strategy from planning to execution.

Key Job Responsibilities

• Develop and lead targeted marketing strategies aligned with business goals and revenue targets

• Identify high-value audience segments using behavioral, demographic, and intent-based data

• Plan and manage multi-channel campaigns across email, paid media, social, and automation platforms

• Analyze campaign performance and optimize results through A/B testing and data-driven insights

• Collaborate with sales, product, and creative teams to ensure message alignment

• Oversee marketing funnels, lead scoring, and audience journeys to maximize conversion rates

• Manage marketing tools, CRM systems, and audience databases effectively

• Stay ahead of industry trends in targeting, personalization, and privacy compliance

• Prepare detailed performance reports and actionable recommendations for leadership

• Mentor junior marketers and guide best practices in targeted outreach

Required Skills & Qualifications

• Proven experience in targeted marketing, performance marketing, or lead strategy roles

• Deep understanding of audience segmentation, buyer personas, and customer journeys

• Strong analytical skills with the ability to interpret data and translate it into strategy

• Hands-on experience with CRM platforms, marketing automation, and analytics tools

• Expertise in paid advertising, email marketing, and remarketing strategies

• Excellent communication and stakeholder management skills

• Strategic mindset with strong execution capabilities

• Ability to manage multiple campaigns simultaneously without losing focus

• Knowledge of data privacy regulations and ethical targeting practices

• Bachelor’s degree in Marketing, Business, or a related field (advanced certifications are a plus)

Who Should Apply?

This role is ideal for professionals who thrive on precision, accountability, and impact. You should apply if you are someone who enjoys working with data but also understands the psychology behind buyer behavior. If you have successfully scaled targeted campaigns, improved lead quality, and influenced revenue growth, this is your opportunity to step into a leadership role where your expertise will be valued and visible.

We are looking for thinkers who act, strategists who execute, and leaders who inspire results.

Application Instructions

To apply, please submit the following:

1. An updated CV or resume highlighting relevant experience

2. A short cover letter explaining why you are the right fit for the Targeted Marketing Lead Expert role

3. (Optional) Case studies, campaign examples, or performance metrics demonstrating past successes

Qualified candidates will be contacted for an initial interview, followed by a strategic discussion round.

Why Join Us?

You will be part of a collaborative, forward-thinking team where ideas are encouraged and results are rewarded. We offer competitive compensation, growth opportunities, and the freedom to innovate. Your work will directly influence business growth and customer success.

Your Next Career Move Starts Here

If you are ready to take ownership of impactful marketing strategies and lead targeted initiatives that truly make a difference, we want to hear from you. This is more than a job—it’s a chance to shape how marketing drives real business outcomes.

Apply today and lead precision-driven growth with confidence.