Lead Performance Strategist — Turning Insight into Impact
In today’s data-powered economy, performance without strategy is noise—and strategy without execution is opportunity lost. That’s why hiring a Lead Performance Strategist is a critical next step for organizations that want measurable growth, smarter decisions, and scalable results. This role sits at the intersection of analytics, marketing intelligence, and business strategy, transforming insights into action. We are seeking a professional who not only understands numbers and channels, but also sees the bigger picture—someone who can lead performance initiatives that directly impact revenue, efficiency, and long-term success.
Company Overview
We are a forward-thinking, growth-driven organization committed to using data, innovation, and accountability to solve real business challenges. Our team combines strategic thinking with hands-on execution, working collaboratively across departments to deliver smart, performance-focused solutions for a diverse and evolving market Latest Mailing Database.
Position Overview: Lead Performance Strategist
As our Lead Performance Strategist, you will be responsible for designing, guiding, and optimizing performance strategies across digital channels and business initiatives. You’ll take ownership of key performance metrics, lead experimentation and optimization efforts, and align marketing and growth strategies with overall business goals. This is a leadership-oriented role, ideal for someone who thrives on accountability, enjoys mentoring others, and values data-driven decision-making.
Key Responsibilities
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Develop and own comprehensive performance strategies that align with company growth objectives
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Analyze campaign, channel, and funnel performance to identify trends, risks, and opportunities
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Translate complex data into clear, actionable insights for leadership and cross-functional teams
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Lead optimization efforts across paid media, organic acquisition, conversion funnels, and retention initiatives
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Define KPIs, dashboards, and reporting frameworks to ensure performance transparency
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Collaborate with marketing, sales, product, and analytics teams to ensure strategic alignment
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Oversee testing roadmaps, including A/B testing, audience segmentation, and budget allocation experiments
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Mentor and guide performance analysts or specialists, setting best practices and standards
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Stay current with industry trends, tools, and performance methodologies to keep strategies competitive
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Ensure performance strategies are scalable, sustainable, and focused on long-term impact
Required Skills & Qualifications
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Proven experience in performance marketing, growth strategy, or data-driven optimization roles
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Strong analytical skills with the ability to interpret large datasets and performance metrics
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Hands-on experience with performance tools such as analytics platforms, attribution models, and reporting dashboards
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Deep understanding of customer journeys, funnels, and conversion rate optimization
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Strategic mindset with the ability to balance short-term wins and long-term growth
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Excellent communication skills, capable of explaining insights to both technical and non-technical stakeholders
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Experience leading or mentoring team members is highly preferred
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Ability to manage multiple projects and priorities in a fast-paced environment
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Strong problem-solving skills and a curiosity-driven approach to testing and optimization
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Bachelor’s degree in marketing, business, analytics, or a related field (or equivalent experience)
Who Should Apply
This role is perfect for professionals who are energized by accountability and impact. If you enjoy connecting data to strategy, leading initiatives from insight to execution, and influencing business outcomes through performance thinking, this position is built for you. We’re looking for someone who doesn’t just report results—but shapes them. If you’re motivated by growth, ownership, and continuous improvement, your expertise will thrive here.
Application Instructions
To apply, please submit the following:
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An up-to-date resume highlighting relevant performance, analytics, or strategy experience
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A brief cover letter explaining why you’re interested in the Lead Performance Strategist role and how your experience aligns with it
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(Optional but encouraged) Examples of performance strategies, dashboards, or case studies you’ve led or contributed to
Qualified candidates will be contacted for an initial conversation, followed by a structured interview process focused on both skills and strategic thinking.
Why Join Us
We offer a collaborative, results-driven environment where your insights directly influence decision-making. You’ll have the opportunity to lead initiatives, shape strategy, and work alongside professionals who value clarity, accountability, and growth. This is more than a role—it’s a chance to make a measurable difference.
Your Next Step Starts Here
If you’re ready to lead performance with purpose and strategy, we encourage you to apply today. Bring your vision, your analytical strength, and your leadership mindset—and help us turn performance into progress.
Job Features
| Job Category | Lead Generation |
