Email Marketing & Client Acquisition Specialist

In today’s competitive digital landscape, businesses must build strong client pipelines and maintain meaningful engagement through consistent, strategic communication. As companies accelerate online growth, the need for professionals who can blend targeted email marketing with effective client acquisition is more essential than ever. That’s why we are excited to expand our marketing team with a skilled Email Marketing & Client Acquisition Specialist—a role designed to drive conversions, boost brand visibility, and attract high-value leads. This position is critical as we scale our operations and deepen our impact across global markets.

About Our Company

We are a performance-driven digital solutions provider committed to helping businesses grow through innovative marketing strategies, automation tools, and customer-centric campaigns. Our team operates with creativity, discipline, and data-backed decision-making to deliver measurable results for every client.

Position Overview

The Email Marketing & Client Acquisition Specialist will be responsible for planning, executing, optimizing, and managing outreach campaigns that turn prospects into loyal clients. This is a high-impact role that requires strategic thinking, strong analytical skills, and the ability to craft compelling email content that captures attention and drives action.

Key Responsibilities

• Develop and execute email marketing campaigns for lead generation, nurturing, and client retention.

• Create segmented email lists based on buyer personas, lead scoring, and user behavior.

• Write persuasive, high-converting email copy with strong CTAs tailored to specific audiences.

• Use automation tools (such as Mailchimp, HubSpot, ActiveCampaign, or Klaviyo) to streamline workflows and increase efficiency.

• Conduct A/B testing to optimize open rates, click-through rates, and conversion rates.

• Manage end-to-end email campaign performance, reporting key insights and improvement strategies.

• Research potential clients through online platforms, industry networks, and digital directories.

• Execute outreach strategies to engage, qualify, and convert prospects into paying clients.

• Maintain a pipeline of warm and cold leads while following up consistently and professionally.

• Collaborate with marketing and sales teams to improve messaging alignment and close acquisition gaps.

• Track KPIs such as lead acquisition cost, engagement metrics, and customer lifetime value.

• Ensure all email campaigns comply with GDPR, CAN-SPAM, and other regulatory guidelines.

Required Skills & Qualifications

• Proven experience in email marketing, client acquisition, or digital outreach roles.

• Proficiency in email marketing tools like Mailchimp, HubSpot, Sendinblue, or ActiveCampaign.

• Strong writing and editing skills with the ability to craft engaging email sequences.

• Solid understanding of funnel-building, lead nurturing, and customer journey strategies.

• Ability to analyze campaign data and make data-driven optimization decisions.

• Familiarity with CRM systems (HubSpot, Zoho, Pipedrive, etc.).

• Knowledge of SEO, digital marketing trends, and marketing automation practices.

• Ability to multitask and handle multiple campaigns simultaneously.

• Strong communication skills and a proactive, self-motivated mindset.

• Experience working in a fast-paced environment or agency setting is a plus.

Who Should Apply?

This role is perfect for candidates who are passionate about digital marketing, automation, and revenue growth. If you enjoy building relationships, refining marketing funnels, and turning leads into long-term clients, this position offers an excellent platform to showcase your skills.

Why Join Us?

• Opportunity to work with a dynamic, innovative, and growth-focused team.

• Competitive salary with performance-based incentives.

• Access to premium marketing tools and advanced resources.

• Flexible working environment and supportive leadership.

• Room for career growth in a fast-expanding company.

How to Apply

If you’re ready to make an impact and contribute to our expansion, send your CV, portfolio (if applicable), and a short note explaining why you’re the right fit for this role.

We look forward to welcoming an expert who can elevate our email marketing strategies and accelerate client acquisition initiatives.