In today’s competitive digital landscape, email marketing remains one of the most effective tools to engage audiences, nurture leads, and drive measurable business growth. However, success goes beyond sending emails—it requires strategic planning, data-driven campaigns, and continuous optimization. The role of an Email Marketing Growth Expert is critical for businesses seeking to expand their reach, increase conversions, and maximize ROI. If you are a results-driven professional with a passion for growth-focused email marketing, this is an exceptional opportunity to make a tangible impact.
About the Role
As an Email Marketing Growth Expert, you will be responsible for designing, executing, and optimizing email campaigns that attract, engage, and convert target audiences. Your work will focus on increasing subscriber engagement, generating qualified leads, and driving revenue growth. You will collaborate closely with marketing, sales, and content teams to ensure that campaigns align with business objectives and deliver measurable results. This role requires a combination of strategic thinking, technical expertise, and analytical skills to implement high-performing campaigns that contribute directly to business growth.
Key Responsibilities
Your responsibilities will include:
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Developing and executing growth-oriented email marketing campaigns, including newsletters, promotional campaigns, automated sequences, and drip campaigns.
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Segmenting audiences based on behavior, demographics, and engagement metrics to deliver personalized content and improve conversions.
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Designing and implementing A/B tests for subject lines, email copy, visuals, and calls-to-action to optimize performance.
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Analyzing campaign performance using metrics such as open rates, click-through rates, conversion rates, and ROI, and providing actionable insights.
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Creating strategies to grow and maintain subscriber lists while ensuring compliance with GDPR, CAN-SPAM, and other privacy regulations.
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Developing automated workflows to nurture leads, retain customers, and drive repeat engagement.
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Collaborating with content, design, and marketing teams to ensure email campaigns are aligned with brand messaging and marketing goals.
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Identifying opportunities for growth through targeted campaigns, lead generation initiatives, and segmentation strategies.
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Staying updated on email marketing trends, tools, and best practices to continuously improve campaign effectiveness.
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Reporting performance, insights, and recommendations to management to support strategic decision-making.
Required Skills & Qualifications
The ideal candidate is a growth-focused marketer with a strong background in email strategy, analytics, and optimization. Required skills and qualifications include:
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Proven experience as an Email Marketing Specialist, Growth Marketer, or Digital Marketing Expert.
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Strong knowledge of email marketing platforms, automation tools, and analytics software (e.g., Mailchimp, HubSpot, ActiveCampaign).
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Expertise in list segmentation, personalization, and conversion-focused campaign strategies.
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Hands-on experience with A/B testing, automation workflows, and performance analysis.
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Excellent copywriting and communication skills for engaging, persuasive content.
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Knowledge of email deliverability best practices and compliance with GDPR, CAN-SPAM, or similar regulations.
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Analytical mindset with the ability to track, interpret, and optimize campaign metrics.
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Familiarity with HTML, CSS, and email template design is a plus.
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Ability to manage multiple campaigns simultaneously and work under tight deadlines.
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Proactive, self-motivated, and results-oriented with strong attention to detail.
Who Should Apply?
This role is ideal for digital marketing professionals who are passionate about growth, enjoy optimizing campaigns, and thrive in a results-driven environment. You should apply if you:
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Have a strong focus on measurable results and growth metrics.
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Enjoy creating and testing campaigns to maximize engagement and conversions.
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Are analytical, strategic, and data-driven in your approach.
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Thrive in a collaborative, fast-paced, and target-oriented environment.
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Stay updated on the latest trends, tools, and best practices in email marketing.
Whether you are an experienced email marketing professional or a growth-focused digital marketer, this role provides an excellent opportunity to make a meaningful impact and advance your career.
Why Join Us?
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Competitive salary with performance-based incentives.
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Opportunities to work on diverse campaigns across multiple industries.
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Collaborative and innovative work environment that encourages professional development and learning.
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Hands-on experience implementing advanced email marketing and growth strategies.
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Recognition and reward for measurable results and contributions to business success.
If you are ready to leverage your expertise in email marketing and growth strategies to engage audiences, generate leads, and drive revenue, we encourage you to apply for the Email Marketing Growth Expert role and become a key part of a dynamic, results-driven marketing team.
Job Features
| Job Category | Email Marketing |

