Hiring Now: WhatsApp Marketing Planner — Shape the Future of Conversational Growth

In a digital era where instant communication defines customer decisions, businesses need smart strategies to stay connected, relevant, and persuasive. This is why we are expanding our team with a dedicated WhatsApp Marketing Planner—a specialist who can transform WhatsApp into a high-impact communication channel. Your work will help us build stronger customer relationships, improve engagement, and ensure that every conversation supports our long-term business goals.

Company Overview

We are a forward-thinking digital solutions company committed to building powerful communication experiences for global clients. Our focus lies in helping businesses leverage modern messaging platforms to strengthen outreach, retention, and customer loyalty. With innovation at the core of our operations, we create systems and strategies that deliver measurable, meaningful, and sustainable results.

Job Responsibilities

As our WhatsApp Marketing Planner, your key responsibilities will include:

• Building strategic WhatsApp marketing plans aligned with campaign goals and brand identity

• Creating structured workflows for promotions, retention campaigns, broadcasts, and customer segmentation

• Planning content calendars, message sequences, and communication guidelines

• Developing clear audience segments for personalized and targeted outreach

• Mapping customer journeys within WhatsApp to enhance user experience and conversions

• Analyzing message performance, engagement rates, and customer behavior to optimize strategies

• Collaborating with content creators, automation specialists, and designers to bring campaigns to life

• Identifying new WhatsApp marketing opportunities, tools, and trends for continuous improvement

• Ensuring campaigns comply with WhatsApp Business API policies and best practices

• Recommending improvements for messaging funnels, broadcasts, and customer interaction flows

• Monitoring competitor activities and suggesting data-driven improvements

• Reporting weekly and monthly performance insights for leadership decision-making

Required Skills & Qualifications

To succeed in this role, candidates should have:

• Proven experience in WhatsApp marketing, digital communication, or campaign planning

• Strong understanding of WhatsApp Business tools, automation systems, and customer segmentation

• Excellent planning and organization skills with the ability to map detailed workflows

• Strong analytical mindset with familiarity in interpreting engagement metrics

• Ability to write clear, concise, and impactful message frameworks

• Knowledge of funnel strategies, lead nurturing, and conversational marketing

• Familiarity with CRM integrations, broadcast rules, and customer journey mapping

• Creative problem-solving skills with a proactive approach to challenges

• Ability to collaborate across multiple teams and manage multiple projects simultaneously

• A commitment to accuracy, speed, and delivering high-quality results

Who Should Apply?

This role is ideal for individuals who love strategy, structure, and communication. If you enjoy analyzing behavior, designing messaging flows, and building systems that guide customers through meaningful conversations, you’ll feel at home here. We welcome applicants who thrive in fast-paced environments, enjoy creative planning, and believe in the power of conversational marketing.

A short note for you:
If you’re passionate about helping businesses communicate with purpose and precision, this position will allow you to contribute your best ideas while developing valuable long-term skills. Your work will have a direct impact on how brands connect with thousands of customers every day.

Application Instructions

If you believe you are the right fit for the WhatsApp Marketing Planner role, we encourage you to apply with confidence.
Please include the following in your application:

1. Updated Resume highlighting relevant experience

2. Short Cover Letter explaining why you’re suitable for this role

3. Portfolio or Sample Work (if available) that demonstrates messaging strategy or campaign planning

4. Your earliest possible joining date

Submit your application through our official job portal or email it to our recruitment team. Only shortlisted candidates will be contacted for interviews.

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