Unlock Growth with Precision — Your Next Move as a WhatsApp Conversion Funnel Analyst.
As businesses increasingly rely on conversational marketing, WhatsApp has become one of the most powerful platforms to convert leads into loyal customers. To strengthen our digital performance and accelerate growth, we are looking for a highly skilled WhatsApp Conversion Funnel Analyst. This role is crucial in identifying, optimizing and scaling the pathways that turn conversations into measurable revenue outcomes. If you’re passionate about customer journeys, data-driven decision-making and innovative funnel strategies, this is an exceptional opportunity to make a meaningful impact and work at the core of our growth operations.
Company Overview
We are a fast-growing digital-first organization committed to delivering seamless customer experiences through intelligent marketing solutions. Our team thrives on creativity, analytics and continuous improvement. We empower every team member with the tools, environment and autonomy needed to innovate and excel.
Job Responsibilities
As a WhatsApp Conversion Funnel Analyst, you will be responsible for:
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Analyzing end-to-end WhatsApp customer journey—from first interaction to final conversion.
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Identifying drop-off points, conversion barriers and optimization opportunities across all funnel stages.
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Creating data-backed funnel strategies that increase lead quality, engagement and sales.
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Running A/B tests on messaging flows, CTAs, templates and automation sequences.
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Monitoring campaign performance and generating detailed reports on funnel metrics.
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Collaborating with marketing, automation and support teams to enhance conversational experience.
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Using audience insights to craft personalized funnel segments for higher conversions.
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Tracking behavior patterns and adjusting funnel strategies in real time.
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Ensuring funnel compliance with WhatsApp policies and platform best practices.
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Recommending automation improvements to reduce manual workload and improve efficiency.
Required Skills & Qualifications
We are seeking candidates who bring a strong analytical mindset and practical expertise:
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Proven experience in funnel analysis, performance marketing or CRM-based optimization.
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Deep understanding of WhatsApp marketing flows, automation tools and customer segmentation.
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Skilled in interpreting data, metrics and behavioral insights.
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Ability to run experiments (A/B tests) and evaluate performance at granular levels.
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Familiarity with conversational marketing, chatbot logic and trigger-based workflows.
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Strong problem-solving and analytical thinking capabilities.
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Comfortable working with dashboards, analytics tools and performance reports.
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Excellent communication skills with the ability to simplify complex findings.
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Proactive mindset with a drive for continuous improvement and innovation.
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Ability to work independently while contributing effectively to a cross-functional team.
Who Should Apply?
This role is perfect for individuals who enjoy understanding customer behavior, discovering what influences conversions and building seamless funnel experiences. If you feel energized by analyzing patterns, experimenting with strategies and turning insights into real business impact, you’ll thrive in this position.
You should apply if you:
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Love data and enjoy solving funnel-related challenges
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Want to contribute directly to business growth
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Appreciate a role where your insights shape key decisions
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Take initiative, stay curious and continuously seek improvement
Short Motivating Note:
If you’ve been waiting for an opportunity that values your analytical talent, strategic mindset and passion for digital conversions — this is your moment. Your expertise can truly shape the customer journey and push our growth to new heights.
Application Instructions
If you believe your skills match what we’re looking for, we want to hear from you. Please send us:
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Your updated resume
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A short cover letter explaining why you’re a great fit
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Any relevant work samples, dashboards, reports or case studies (optional but highly appreciated)
Submit your application via email to with the subject line: “Application – WhatsApp Conversion Funnel Analyst”.
Job Features
| Job Category | WhatsApp Marketing |
