Introduction
In today’s fast-moving digital landscape, meaningful customer communication is what drives successful brands forward. That’s why we’re expanding our team to include a talented SMS & Email Marketing Specialist — someone who understands the art and science of creating personalized, high-converting campaigns that truly connect. If you’re passionate about crafting engaging messages, optimizing deliverability, and generating measurable impact through data-driven marketing, this opportunity is designed just for you. Join us in shaping how we engage, retain, and grow our audience through the power of effective digital communication.
Company Overview
At Latest Mailing Database, we’re more than just a business — we’re a forward-thinking brand committed to innovation, customer satisfaction, and measurable growth. Our team thrives on creativity, collaboration, and data-driven strategies to make every campaign count. With a strong focus on digital marketing excellence, we empower professionals to unlock their full potential while contributing to a brand that values innovation and performance.
Key Job Responsibilities
As an SMS & Email Marketing Specialist, you’ll play a vital role in managing and optimizing our direct communication channels to boost engagement, retention, and revenue. Your responsibilities will include:
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Developing and executing strategic SMS and email marketing campaigns aligned with overall business objectives.
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Managing subscriber lists, segmentation, and automation workflows for personalized communication.
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Creating compelling copy, eye-catching templates, and effective CTAs to maximize response rates.
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Conducting A/B testing to optimize subject lines, content, and send times.
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Monitoring campaign analytics and performance metrics to measure effectiveness and ROI.
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Ensuring compliance with email and SMS marketing regulations (CAN-SPAM, GDPR, etc.).
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Collaborating with cross-functional teams including content, design, and sales to ensure cohesive messaging.
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Continuously exploring new tools, trends, and technologies to improve deliverability and engagement rates.
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Managing CRM and automation platforms such as Klaviyo, Mailchimp, ActiveCampaign, or similar systems.
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Generating periodic performance reports with actionable insights for continuous improvement.
Required Skills & Qualifications
We’re looking for someone who is both creative and analytical — a marketer who understands audience psychology and knows how to turn data into strategy. To succeed in this role, you should have:
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Proven experience (2+ years) in SMS and email marketing, preferably in a digital-first or e-commerce environment.
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Hands-on experience with popular marketing automation and CRM tools.
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Strong understanding of segmentation, automation flows, and campaign optimization.
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Excellent writing and editing skills with a knack for persuasive communication.
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Knowledge of deliverability best practices and compliance regulations.
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Proficiency in analyzing campaign data and making data-backed recommendations.
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A detail-oriented mindset with a focus on testing, iteration, and continuous learning.
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Basic understanding of HTML/CSS for email formatting (a plus).
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Strong time management skills and the ability to handle multiple projects simultaneously.
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A proactive attitude with a passion for driving measurable results through marketing innovation.
Who Should Apply
This role is perfect for results-driven digital marketers who thrive on creativity, precision, and performance metrics. If you love crafting messages that inspire action, analyzing what works, and finding smarter ways to connect with audiences — you’ll fit right in.
Whether you come from an agency background or have experience managing campaigns in-house, we welcome your expertise. You should be someone who enjoys taking ownership, experimenting with ideas, and pushing the boundaries of what’s possible in direct digital marketing.
✨ If you believe communication can create impact, this is your chance to make your mark.
Application Instructions
Ready to join us and take your marketing career to the next level? Here’s how to apply:
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Prepare your updated resume highlighting your experience with email and SMS marketing tools and campaigns.
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Include a brief cover letter (150–200 words) explaining why you’re the right fit for this role.
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If available, attach samples or case studies of successful campaigns you’ve managed.
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Send your application to info@latestdatabase.com with the subject line:
“Application – SMS & Email Marketing Specialist – [Your Full Name]”
Only shortlisted candidates will be contacted for the next steps.
Why You’ll Love Working With Us
At Latest Mailing Database, we believe great ideas thrive in great environments. You’ll be part of a team that values innovation, integrity, and impact. We encourage autonomy, reward creativity, and offer growth opportunities that align with your ambitions. Expect a dynamic workplace where your ideas matter, your contributions are valued, and your career can truly take flight.
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Competitive compensation and performance bonuses
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Collaborative, learning-driven culture
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Remote flexibility or hybrid options (depending on location)
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Opportunities for professional development and skill enhancement
Call to Action
💡 If you’re ready to use your creativity, strategy, and marketing expertise to make an impact — we’d love to hear from you. Don’t just send messages; create meaningful connections that drive results. Apply today and become part of a team that’s redefining how brands communicate in the digital era.
📩 Submit your application now and let’s grow together!
Job Features
| Job Category | Email Marketing, SMS Marketing |