Are you a data-driven professional with a passion for SEO and digital marketing? Do you excel at uncovering the keywords that drive traffic, engagement, and conversions? If so, we are seeking a Keyword Research Specialist to join our digital marketing team and help our brand rank higher, attract qualified traffic, and maximize online performance.
In today’s competitive online landscape, keyword research is the foundation of effective SEO, PPC, and content marketing campaigns. As a Keyword Research Specialist, you will play a critical role in identifying high-value search terms, analyzing market trends, and providing actionable insights that guide content, paid advertising, and SEO strategies.
About the Role
The Keyword Research Specialist will be responsible for discovering, analyzing, and prioritizing keywords across multiple channels. You will work closely with content creators, SEO specialists, and marketing teams to optimize web pages, blogs, product listings, and paid campaigns.
This role requires a combination of analytical skills, creativity, and attention to detail. The ideal candidate has a deep understanding of search behavior, search engine algorithms, and how keywords influence online visibility and business growth.
Key Responsibilities
🔍 Keyword Research & Analysis
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Conduct comprehensive keyword research to identify high-value search terms for SEO, PPC, and content marketing.
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Analyze search intent to prioritize keywords that drive conversions and engagement.
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Evaluate competitors’ keyword strategies and uncover opportunities to outperform them.
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Use keyword research tools like SEMrush, Ahrefs, Moz, Google Keyword Planner, or Ubersuggest to generate actionable insights.
📈 SEO & Content Optimization
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Collaborate with content and SEO teams to develop keyword-focused strategies for blogs, landing pages, and product pages.
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Identify long-tail and local keywords to optimize on-page SEO and improve rankings.
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Provide keyword recommendations for meta tags, headings, and content structure.
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Monitor keyword performance and update strategies based on trends and analytics.
🌐 Market & Audience Insights
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Analyze search trends, user behavior, and industry developments to inform marketing campaigns.
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Segment keywords by intent, buyer persona, and product relevance.
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Collaborate with marketing and sales teams to align keyword strategy with business objectives.
📊 Reporting & Strategy Recommendations
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Track and report keyword performance metrics, including search volume, difficulty, traffic potential, and ranking improvements.
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Provide actionable recommendations to enhance organic and paid search visibility.
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Present keyword insights and strategy updates to management and stakeholders.
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Continuously refine keyword strategy based on performance data and algorithm updates.
🧠 Collaboration & Knowledge Sharing
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Work closely with content creators, SEO specialists, and PPC managers to implement keyword strategies effectively.
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Stay updated on search engine algorithm changes, SEO best practices, and industry trends.
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Train or guide team members on keyword research techniques and tools.
Required Skills & Qualifications
To succeed as a Keyword Research Specialist, candidates should have:
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Proven experience in keyword research, SEO, or digital marketing.
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Strong analytical skills with the ability to interpret data and generate actionable insights.
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Expertise with keyword research and SEO tools such as Ahrefs, SEMrush, Moz, Google Keyword Planner, Ubersuggest, or similar.
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Knowledge of search intent, long-tail keyword strategy, and competitive analysis.
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Excellent written and verbal communication skills.
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Ability to manage multiple projects and deadlines effectively.
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Attention to detail and a results-driven mindset.
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Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Experience in B2B or e-commerce SEO, PPC campaigns, or content marketing is highly valued.
Why Join Our Team?
At List to Data, we know that keywords are the gateway to online growth. As a Keyword Research Specialist, your insights will directly impact SEO performance, content strategies, and paid campaigns — helping our brand reach the right audience and achieve measurable results.
We Offer:
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Competitive salary and performance-based incentives.
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Flexible work options (remote, hybrid, or office-based).
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Access to premium SEO and keyword research tools.
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A collaborative, innovative, and growth-focused team environment.
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Opportunities for professional development and career advancement.
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Paid time off, health benefits, and recognition programs.
Position Details
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Position: Keyword Research Specialist
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Job Type: Full-Time
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Location: Remote / Hybrid / On-Site (Flexible)
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Schedule: Monday–Friday, flexible hours
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Start Date: Immediate
How to Apply
If you’re passionate about uncovering the keywords that drive traffic, engagement, and conversions, we want to hear from you!
📞 Apply Now: +639858085805
🌐 Visit Us: https://listtodata.com
Join List to Data as a Keyword Research Specialist and turn data-driven insights into actionable strategies that elevate our digital presence.
Job Features
| Job Category | SEO Expert |