Lead Generation Operations Manager – Driving Efficiency and Growth Through Strategic Lead Management

Full Time Job
Sweden
Posted 5 days ago

From Raw Lists to Smart Data.

Are you a strategic and detail-oriented professional with expertise in managing lead generation processes and operations? Do you excel at overseeing campaigns, optimizing workflows, and ensuring high-quality lead acquisition to support sales growth? Our company is seeking a Lead Generation Operations Manager to lead, coordinate, and optimize all lead generation activities and processes.

In today’s competitive business environment, lead generation is the backbone of business growth. As a Lead Generation Operations Manager, you will be responsible for ensuring that every lead campaign operates efficiently, meets quality standards, and contributes to the company’s revenue objectives.


About the Role

The Lead Generation Operations Manager will oversee the end-to-end management of lead generation campaigns, processes, and teams. You will collaborate closely with marketing, sales, and analytics teams to optimize workflows, improve lead quality, and ensure that campaigns are aligned with business goals.

This role requires a combination of operational expertise, analytical thinking, and hands-on leadership. The ideal candidate has experience in campaign management, process optimization, CRM systems, and team coordination, with a proven ability to drive measurable improvements in lead generation performance.


Key Responsibilities

📊 Lead Generation Process Management

  • Oversee all lead generation campaigns and operations, ensuring alignment with business objectives.

  • Establish and maintain processes for lead capture, scoring, distribution, and follow-up.

  • Monitor lead flow to identify bottlenecks and areas for process improvement.

  • Ensure accurate data entry and lead tracking within CRM systems (HubSpot, Salesforce, Zoho, or similar).

🧩 Team Leadership & Coordination

  • Manage lead generation and outreach teams, providing guidance, coaching, and performance feedback.

  • Assign and prioritize leads to ensure timely follow-up by sales teams.

  • Collaborate with marketing teams to ensure campaigns generate high-quality leads.

  • Promote a culture of accountability, efficiency, and continuous improvement within the operations team.

💡 Campaign Optimization & Strategy

  • Analyze lead generation performance data to identify trends, opportunities, and areas for improvement.

  • Implement strategies to increase lead quality, conversion rates, and ROI.

  • Develop and optimize lead scoring models and qualification criteria.

  • Recommend and integrate tools, automation, and technologies to enhance operational efficiency.

🤝 Collaboration & Reporting

  • Work closely with sales, marketing, and analytics teams to ensure smooth lead handoff and follow-up.

  • Prepare and present reports on campaign performance, lead quality, pipeline health, and ROI.

  • Provide actionable insights to senior management to improve lead generation and sales performance.

  • Ensure all campaigns comply with company policies and data privacy regulations.

📈 Continuous Improvement & Innovation

  • Identify and implement process improvements to streamline lead management and enhance productivity.

  • Stay updated on industry best practices, emerging technologies, and lead generation trends.

  • Develop training programs and resources to enhance team skills and effectiveness.

  • Monitor and evaluate emerging lead generation channels and recommend their adoption when appropriate.


Required Skills & Qualifications

  • Proven experience in lead generation operations, sales operations, or campaign management.

  • Strong leadership and team management skills.

  • Excellent analytical skills with experience interpreting performance metrics.

  • Proficiency with CRM systems (HubSpot, Salesforce, Zoho, Pipedrive, etc.) and marketing automation platforms.

  • Ability to manage multiple campaigns, workflows, and teams simultaneously.

  • Excellent communication and collaboration skills.

  • Goal-oriented, detail-focused, and able to work under performance-driven targets.

  • Bachelor’s degree in Business, Marketing, Sales, or related field preferred.

  • Experience in B2B or B2C lead generation campaigns is highly desirable.


Why Join Our Team?

At List to Data, we understand that efficient operations are key to driving sustainable growth. As a Lead Generation Operations Manager, you will have the opportunity to directly influence the effectiveness of our lead generation efforts and contribute to the company’s revenue growth.

We offer:

  • Competitive salary and performance-based incentives.

  • Career development and professional growth opportunities.

  • A collaborative, innovative, and results-driven work environment.

  • Flexible working arrangements (remote, hybrid, or office-based).

  • Access to advanced CRM tools, analytics platforms, and marketing technologies.

  • Comprehensive benefits including health insurance, paid leave, and wellness programs.


Work Environment & Schedule

  • Position: Lead Generation Operations Manager

  • Job Type: Full-time (Remote/Office-Based)

  • Working Hours: Flexible, results-focused schedule

  • Start Date: Immediate or within one month


How to Apply

If you are a strategic, data-driven professional with expertise in managing and optimizing lead generation operations, we want to hear from you. Send your CV/Resume and a short cover letter highlighting your experience in lead management, campaign operations, and process optimization.

📞 Apply Now: +639858085805
🌐 Visit Us: https://listtodata.com

As a Lead Generation Operations Manager, you will ensure that every campaign runs efficiently, every lead is managed effectively, and every opportunity is maximized — driving measurable growth and success for the company.

Job Features

Job CategoryLead Generation

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