WhatsApp Marketing Manager – Turning Conversations into Meaningful Results
In today’s fast-paced digital landscape, customers no longer respond to generic messaging or delayed communication. Real connections happen where conversations feel personal, instant, and relevant—and WhatsApp has become one of the most powerful platforms to make that happen. To strengthen these connections and transform conversations into measurable business growth, we are seeking a skilled and driven WhatsApp Marketing Manager. This role is essential for shaping customer journeys, improving engagement, and building long-lasting relationships through smart, strategic messaging that delivers real value to both customers and the business.
Company Overview
We are a forward-thinking, growth-focused organization committed to using modern digital channels to connect authentically with our audience. Our team combines creativity, data-driven decision-making, and customer-first values to deliver impactful marketing solutions. Innovation, collaboration, and continuous improvement are at the core of everything we do Telemarketing Data.
Position Overview: WhatsApp Marketing Manager
As a WhatsApp Marketing Manager, you will take ownership of one of our most important communication channels. You will design, execute, and optimize WhatsApp-based marketing strategies that boost engagement, nurture leads, and drive conversions. This role blends creativity with analytical thinking and requires someone who understands both customer psychology and performance-driven marketing.
Key Job Responsibilities
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Develop and execute comprehensive WhatsApp marketing strategies aligned with business goals
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Plan, create, and manage broadcast campaigns, automated flows, and one-to-one messaging
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Segment audiences based on behavior, preferences, and lifecycle stages
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Craft clear, persuasive, and customer-friendly messaging that aligns with brand voice
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Monitor campaign performance and analyze key metrics such as open rates, responses, and conversions
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Optimize campaigns continuously using A/B testing and performance insights
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Collaborate with marketing, sales, and customer support teams to ensure message consistency
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Manage WhatsApp marketing tools, CRM integrations, and automation platforms
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Ensure compliance with data protection laws and WhatsApp platform policies
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Stay informed on emerging trends, tools, and best practices in conversational marketing
Required Skills & Qualifications
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Proven experience in WhatsApp marketing, conversational marketing, or messaging-based campaigns
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Strong understanding of customer engagement, lead nurturing, and conversion strategies
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Excellent written communication skills with the ability to write concise, compelling messages
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Experience with WhatsApp Business API, automation tools, and CRM systems
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Analytical mindset with the ability to interpret data and optimize campaigns
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Basic understanding of funnels, customer journeys, and performance marketing
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Strong organizational skills and attention to detail
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Ability to manage multiple campaigns while meeting deadlines
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Self-motivated, proactive, and comfortable working in a fast-paced environment
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Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred but not mandatory)
Who Should Apply
This role is ideal for professionals who enjoy blending strategy with direct customer interaction. If you are passionate about conversational marketing, understand how messaging influences buying decisions, and enjoy building meaningful customer relationships, this position is for you. You should be confident taking ownership, testing new ideas, and learning continuously to stay ahead in a competitive digital environment.
Motivating Note:
If you believe great marketing starts with genuine conversations and you want your work to have a real, measurable impact, this role offers the opportunity to grow with a company that values your ideas and expertise.
Application Instructions
To apply, please submit the following:
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An updated resume highlighting relevant experience
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A brief cover letter explaining why you are a strong fit for the WhatsApp Marketing Manager role
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Examples of previous messaging campaigns or results (if available)
Applications will be reviewed on a rolling basis. Shortlisted candidates will be contacted for interviews.
Why Join Us
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Work in a modern, innovation-driven marketing environment
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Opportunity to lead and shape a growing marketing channel
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Collaborative team culture with room for professional growth
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Competitive compensation based on experience and performance
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Real impact on customer engagement and business results
Call to Action
If you’re ready to turn conversations into conversions and lead the future of messaging-based marketing, we would love to hear from you. Apply now and take the next step in your career as a WhatsApp Marketing Manager—where your strategies make a difference every single day.
Job Features
| Job Category | WhatsApp Marketing |

