Now Hiring: Digital Marketing Retargeting Expert — Reconnect, Re-engage, and Convert Smarter

In a competitive digital landscape where capturing attention is only half the battle, retargeting has become one of the most powerful tools for transforming interest into action. That is why we are expanding our performance marketing team and seeking a skilled Digital Marketing Retargeting Expert who can strategically re-engage audiences and turn lost prospects into loyal customers. This role is essential because effective retargeting ensures that every potential lead is nurtured, every visitor is remembered, and every campaign delivers maximum ROI. With the right expert, our brand can significantly elevate conversions, strengthen customer journeys, and create sustainable growth across platforms.

Company Overview

We are a results-driven digital marketing company committed to delivering innovative strategies, measurable performance, and long-term value for global clients. With a passion for data, creativity, and customer-centric solutions, we focus on building impactful digital experiences that drive engagement and meaningful business outcomes.

Job Responsibilities

As a Digital Marketing Retargeting Expert, you will be responsible for:

• Developing and implementing retargeting strategies across Facebook, Google Display Network, YouTube, Instagram, LinkedIn, and other platforms.

• Creating segmented audience lists based on user behavior, engagement patterns, and intent signals.

• Designing compelling retargeting funnels that move users from awareness to conversion.

• Collaborating with creative teams to produce high-performing ad creatives, visuals, and copy.

• Monitoring campaign performance, analyzing data, and optimizing ads for improved CTR, engagement, and conversions.

• Creating dynamic retargeting campaigns tailored to user actions, product views, or website interactions.

• Conducting A/B testing for audiences, ad creatives, landing pages, and messaging variations.

• Evaluating customer journey touchpoints and identifying opportunities to improve retargeting performance.

• Ensuring correct pixel placement, event tracking, and audience setup across all platforms.

• Preparing regular performance reports and insights for internal team discussions.

Required Skills & Qualifications

The ideal candidate should have:

• Hands-on experience in retargeting campaigns across major digital channels.

• Strong understanding of Facebook Pixel, Google Tag Manager, event tracking, and conversion setup.

• Proficiency in analytics tools such as Google Analytics, Ads Manager, or similar dashboards.

• Creativity in developing persuasive ad copy and selecting impactful visuals.

• Solid knowledge of segmentation strategies and behavioral audience targeting.

• Ability to analyze performance data and turn insights into actionable improvements.

• Strong communication skills and the ability to collaborate with cross-functional teams.

• Detail-oriented mindset with a strong focus on accuracy and campaign precision.

• Prior experience in paid advertising, performance marketing, or remarketing roles (preferred).

Who Should Apply?

This position is perfect for individuals who enjoy the challenge of re-engaging audiences and optimizing campaigns to achieve measurable results. If you love analyzing user behavior, testing new strategies, and helping brands stay top-of-mind for potential customers, you will thrive in this role.

Whether you’re an experienced retargeting specialist or a digital marketer eager to expand your performance expertise, we welcome passionate, strategic thinkers who are ready to make a real impact.

Motivating Note:
If you believe every visitor deserves a second chance—and every campaign deserves a second opportunity to convert—then you already understand the heart of retargeting. Bring your creativity, data skills, and ideas to a place where they truly matter.

Application Instructions

Interested in joining our team? Here’s how to apply:

1. Prepare your updated CV showcasing your experience with retargeting or performance marketing.

2. Include a brief cover letter explaining why you’re a great fit for this role.

3. Attach examples of previous campaigns, dashboards, or performance snapshots (optional but highly encouraged).

4. Submit your application to the designated email or portal.

5. Use the subject line: “Application for Digital Marketing Retargeting Expert.”

Early applications receive priority review.

Call-to-Action (Short, Convincing & Inspiring)

If you’re ready to take on a role where your expertise directly shapes conversions and revenue, this is your moment. Join a team that values creativity, data intelligence, and strategic thinking. Here, your retargeting mastery won’t just run campaigns—it will build customer journeys, inspire brand loyalty, and drive measurable growth. Don’t wait for the perfect time. Make this your opportunity to elevate your career and create real impact. Apply today.