Now Hiring: Digital Marketing ROI Analyst — Turning Data Into Profitable Decisions

In today’s fast-moving digital environment, every marketing decision must be backed by measurable results. That’s why we are looking for a highly skilled Digital Marketing ROI Analyst who can turn raw data into clear insights, optimize performance, and ensure our marketing investments drive meaningful returns. This role is vital because ROI analysis empowers businesses to understand what’s working, what needs improvement, and where opportunities for growth truly lie. By joining our team, you will play a key part in shaping smarter digital strategies, maximizing budget efficiency, and contributing directly to scalable success.

Company Overview

We are a leading digital marketing solutions provider dedicated to helping brands grow through data-driven strategies, innovative thinking, and high-performance execution. Our team values transparency, creativity, and continuous improvement as we work with clients from across the globe to build impactful digital experiences and sustainable business growth.

Job Responsibilities

As a Digital Marketing ROI Analyst, your core responsibilities will include:

• Analyzing marketing campaigns across various channels to measure performance, profitability, and ROI.

• Evaluating cost-per-result metrics and identifying opportunities for budget optimization.

• Creating detailed performance reports, dashboards, and insights for internal teams and clients.

• Monitoring trends, conversion flows, and customer behavior to guide strategic improvements.

• Collaborating with marketing, creative, and strategy teams to enhance campaign effectiveness.

• Conducting competitive benchmarking to understand industry ROI standards.

• Recommending adjustments to bidding strategies, audience segmentation, and channel distribution.

• Ensuring accurate tracking of KPIs through Google Analytics, Tag Manager, pixels, and event setups.

• Preparing monthly and quarterly ROI analytics summaries to support business decisions.

• Conducting A/B testing to validate assumptions and improve returns on paid media activities.

Required Skills & Qualifications

Ideal candidates for this role should possess:

• Strong understanding of ROI measurement, marketing attribution, and data-driven evaluation.

• Proficiency in Google Analytics, Google Ads, Meta Ads Manager, GTM, and tracking systems.

• Experience with dashboard creation using tools like Data Studio or similar platforms.

• Ability to analyze large datasets and translate them into clear insights.

• Strong problem-solving abilities and a keen understanding of cost efficiency.

• Familiarity with digital marketing funnels, conversion tracking, and audience behavior.

• Excellent communication skills for presenting findings and recommendations.

• High attention to detail and accuracy in reporting and analysis.

• Prior experience in performance marketing, analytics, or ROI-focused roles (preferred).

Who Should Apply?

This role is ideal for individuals who love numbers, insights, and the satisfaction of optimizing campaigns for maximum profitability. If you enjoy digging deep into data, uncovering hidden patterns, and presenting meaningful strategies that drive business growth, you will excel as a Digital Marketing ROI Analyst.

Whether you’re already experienced in performance analytics or eager to advance in a results-driven digital marketing role, this is an opportunity to work in a dynamic environment where your analytical thinking truly makes a difference.

Motivating Note:

If you believe every decision should be backed by clarity—and every dollar spent must bring measurable value—you’re exactly who we’re looking for. Bring your analytical mindset, passion for optimization, and commitment to excellence to a team where your insights drive real impact.

Application Instructions

To apply for this position, please follow the steps below:

1. Submit your updated resume, highlighting your marketing analytics and ROI-focused experience.

2. Attach a short cover letter describing your interest in the role and your analytical strengths.

3. Include examples or screenshots of dashboards, reports, or past ROI improvements you contributed to (optional but highly encouraged).

4. Send your application through the designated email or portal.

5. Use the subject line: “Application for Digital Marketing ROI Analyst.”

Applications will be reviewed on a rolling basis, so early submission is recommended.

Call-to-Action (Short, Persuasive & Motivating)

If you’re ready to use your analytical talent to shape smarter marketing decisions and influence real business outcomes, this role was made for you. Join a team that values insight-driven strategy, continuous improvement, and meaningful contribution. Your expertise can help transform data into direction, performance into progress, and campaigns into measurable success. Don’t wait—take the next step in your professional journey and apply today. Your impact begins here.