Now Hiring: The WhatsApp Marketing Coordinator Who Can Turn Messaging Into Measurable Growth

In a world where instant communication shapes customer trust, businesses must engage audiences with speed, precision, and meaningful value. WhatsApp has become one of the most influential platforms for customer interactions, making it vital for brands to stay present and responsive. As we expand our communication ecosystem, we are looking for a dynamic WhatsApp Marketing Coordinator who can manage messaging strategies, craft impactful communication flows, and optimize user engagement. This role is essential because consistent, personalized WhatsApp communication is now a core pillar of customer retention, brand loyalty, and lead nurturing.

Company Overview

We are a rapidly scaling digital solutions company focused on helping brands elevate their communication, marketing, and customer engagement strategies. Our team thrives on creativity, data-driven insights, and smart automation. We believe in empowering professionals who are passionate about shaping the future of direct digital communication.

Job Responsibilities

As our WhatsApp Marketing Coordinator, you will oversee the execution, management, and optimization of communication campaigns that enrich customer relationships and drive measurable results. Your core responsibilities include:

• Managing and scheduling WhatsApp marketing campaigns aligned with business goals.

• Creating clear, persuasive, and customer-focused message templates for promotions, updates, and engagement flows.

• Coordinating with marketing, sales, and creative teams to ensure messaging consistency.

• Segmenting audiences and tailoring broadcasts to enhance relevance and response rates.

• Monitoring subscriber activity, engagement patterns, and customer feedback.

• Ensuring all communication adheres to WhatsApp Business Policy and brand guidelines.

• Analyzing campaign performance and preparing weekly engagement reports.

• Assisting in chatbot flow adjustments, message automation mapping, and basic workflow optimization.

• Supporting customer relationship activities and responding to key interactions.

• Continuously researching emerging trends in conversational marketing to recommend improvements.

Required Skills & Qualifications

To succeed in this role, candidates should bring strong communication skills, strategic thinking, and a passion for digital interaction. The ideal applicant should have:

• Experience managing WhatsApp campaigns or similar messaging-focused marketing work.

• Strong writing skills for crafting conversational, engaging, and brand-aligned messages.

• Familiarity with WhatsApp Business tools, automation platforms, or CRM systems.

• Understanding of digital communication strategy, segmentation, and audience behavior.

• Ability to analyze metrics and turn insights into actionable improvements.

• Excellent time management skills with the ability to handle multiple campaigns simultaneously.

• Basic technical understanding of chatbots, messaging flows, or automation tools (a plus).

• Strong collaboration skills and willingness to coordinate across departments.

• A proactive mindset geared toward learning, innovation, and continuous optimization.

Who Should Apply?

This position is perfect for individuals who enjoy shaping communication experiences and influencing how people interact with brands. If you love strategic messaging, thrive in fast-paced environments, and want your work to directly impact user engagement, this role will excite you.

Motivating Note:
Your creativity and strategic thinking can transform simple messages into meaningful customer connections. If you’re passionate about communication and eager to contribute to a growing digital team, this is your chance to shine. Step forward—your talent can truly make a difference.

Application Instructions

Interested candidates are invited to submit their resume, along with a brief cover letter describing their experience in WhatsApp or conversational marketing. If you have examples of previous campaigns, message templates, or engagement strategies you’ve developed, please include them as well. Use the subject line: “Application for WhatsApp Marketing Coordinator” when submitting your application. Shortlisted candidates will be contacted for an interview and, if applicable, a short assessment to demonstrate communication skills and strategic thinking.

Final Call-to-Action

If you’re ready to take the lead in shaping how our brand communicates, engages, and connects with its audience, we invite you to apply today. Step into a role where your messaging strategy truly matters—and where your creativity helps drive measurable business success. Join us and be the voice that moves customers forward.