Now Hiring: WhatsApp Marketing Lead Expert — Take the Lead in High-Impact Messaging Strategy!

As WhatsApp continues to grow into one of the world’s most influential communication platforms, businesses need experts who can transform message-based engagement into measurable growth. To strengthen our digital communication strategy, we are hiring a WhatsApp Marketing Lead Expert who can lead campaigns, optimize performance, and elevate our messaging operations to a strategic level. This role is essential for improving campaign precision, maintaining high engagement rates, and guiding the team toward data-driven results. If you’re passionate about WhatsApp marketing and ready to take charge of impactful communication projects, this opportunity is for you.

Company Overview

We are a forward-thinking digital marketing and communications agency specializing in innovative messaging solutions. Our team helps brands connect with audiences using smart systems, meaningful content, and strategic automation. With a strong culture of creativity and collaboration, we empower professionals to grow, experiment, and make meaningful contributions every day.

Job Responsibilities

As our WhatsApp Marketing Lead Expert, you will guide strategy, performance, and operational excellence across all WhatsApp marketing activities. Your responsibilities include:

• Designing and leading data-driven WhatsApp marketing strategies and campaign frameworks.

• Managing automation workflows, broadcast lists, and customer segmentation.

• Overseeing daily operations, message schedules, and content performance.

• Analyzing delivery rates, engagement metrics, and optimization opportunities.

• Ensuring all campaigns follow WhatsApp Business API guidelines and compliance policies.

• Troubleshooting technical issues related to campaign tools, integrations, and message delivery.

• Coordinating with creative, content, and analytics teams to align messaging goals.

• Training junior staff and ensuring the team follows best practices and standard processes.

• Creating detailed performance reports for management and stakeholders.

• Developing new methods to improve response rates, retention, and customer satisfaction.

Required Skills & Qualifications

We are looking for an expert who blends strategic leadership with deep technical understanding. Candidates should have:

• Proven experience in WhatsApp marketing, automation platforms, or conversational marketing.

• Strong knowledge of WhatsApp Business API, CRM integrations, and messaging automation tools.

• Ability to analyze campaign data and derive actionable insights.

• Excellent leadership and communication skills for managing teams and cross-functional coordination.

• High-level attention to detail, accuracy, and workflow consistency.

• Experience with audience segmentation, funnel strategies, and engagement optimization.

• Strong problem-solving ability with experience troubleshooting delivery or system issues.

• Understanding of compliance, data security, and WhatsApp messaging policies.

• Ability to handle multiple campaigns simultaneously while maintaining strategic clarity.

• Adaptability to fast-paced digital environments and new marketing technologies.

Who Should Apply

This role is perfect for professionals who are passionate about messaging platforms, enjoy leading teams, and excel at turning technical systems into powerful marketing outcomes. Ideal candidates:

• Thrive in strategy-driven and fast-paced work environments.

• Have a natural ability to manage systems, people, and performance at the same time.

• Want to take ownership of high-impact communication workflows.

• Bring creativity, leadership, and analytical thinking to every project.

Motivating Note

If you have ever envisioned leading a messaging strategy that influences thousands of users daily, this role offers the perfect stage. Your leadership will directly shape how campaigns perform, how audiences respond, and how our brand connects with customers. Step forward and bring your expertise to a place where your ideas truly matter.

Application Instructions

To apply for the WhatsApp Marketing Lead Expert role, please submit the following:

• A detailed resume highlighting relevant experience with WhatsApp marketing or messaging automation.

• A short cover letter explaining why you’re the right fit for this leadership role.

• Any examples of past campaigns, workflows, or technical solutions you’ve implemented (optional but valuable).

• Your expected availability and preferred work model (remote, hybrid, or office-based).

Shortlisted applicants may be asked to complete a short practical assignment related to WhatsApp campaign strategy or optimization.

Call-to-Action

If you’re ready to lead high-impact WhatsApp campaigns and guide a team toward excellence, now is the perfect time to take action. Apply today and become our next WhatsApp Marketing Lead Expert—where your strategic thinking, creativity, and technical mastery will shape meaningful communication and long-term success. Don’t miss this opportunity to step into a role that truly values your expertise!