In today’s digital-first world, businesses thrive on understanding customer behavior, trends, and engagement patterns. WhatsApp has emerged as a crucial platform for businesses to connect with audiences globally, making data-driven insights more important than ever. We are on the lookout for a WhatsApp Marketing Insights Analyst who can translate complex data into actionable strategies. This role is pivotal in helping our company craft smarter marketing campaigns, optimize customer interactions, and drive measurable growth. If you are analytical, detail-oriented, and passionate about messaging platforms, this opportunity is tailored for you.
About Our Company
At , we are innovators in digital communication and marketing solutions. We help businesses maximize engagement through cutting-edge messaging platforms, analytics, and strategy. Our team thrives on collaboration, creativity, and the relentless pursuit of insights that drive results.
Key Responsibilities
As a WhatsApp Marketing Insights Analyst, you will play a vital role in our marketing intelligence efforts. Your responsibilities will include:
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Analyzing WhatsApp marketing campaigns to identify trends, engagement patterns, and performance metrics.
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Monitoring audience interactions and behavior to optimize messaging strategies.
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Developing actionable insights to guide campaign adjustments and improve ROI.
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Collaborating with marketing and sales teams to design data-driven campaigns.
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Producing comprehensive reports and dashboards for stakeholders.
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Conducting A/B testing on messaging content and delivery times for maximum effectiveness.
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Keeping abreast of industry trends and emerging tools for WhatsApp analytics.
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Ensuring all insights comply with data privacy regulations and company policies.
Required Skills & Qualifications
To excel in this role, candidates should possess:
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Bachelor’s degree in Marketing, Data Analytics, Statistics, or a related field.
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Proven experience in marketing analytics, preferably in messaging platforms or social media.
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Strong proficiency in Excel, Google Analytics, and data visualization tools (e.g., Tableau, Power BI).
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Excellent problem-solving skills with the ability to interpret complex data sets.
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Strong written and verbal communication skills for reporting insights to non-technical stakeholders.
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Knowledge of WhatsApp Business APIs, campaign management, and messaging strategies is a plus.
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Ability to work independently while collaborating seamlessly with cross-functional teams.
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Passion for keeping up with digital marketing trends and innovations.
Who Should Apply
This role is ideal for individuals who thrive on analyzing data to uncover hidden opportunities and have a genuine interest in messaging and digital communication trends. If you enjoy transforming raw data into actionable insights, influencing strategic decisions, and contributing directly to business growth, you are a perfect fit.
We are looking for candidates who are curious, motivated, and eager to make an impact. Here, your analytical mind will meet real-world challenges, and your work will shape the way we connect with millions of users.
Application Instructions
Interested candidates are invited to submit the following:
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A detailed resume highlighting relevant experience.
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A cover letter explaining why you are passionate about WhatsApp marketing analytics and how you can contribute to our team.
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Optional: Samples of previous analytics reports or dashboards you have created.
Send your application to with the subject line: “Application – WhatsApp Marketing Insights Analyst”.
Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for interviews promptly.
Why Join Us?
Joining means more than just a job. You will be part of a forward-thinking team that values innovation, professional growth, and measurable impact. Here, your insights won’t just live in dashboards—they will shape the direction of marketing campaigns, influence business decisions, and drive engagement across a global audience.
We foster a collaborative environment where your voice matters, and your expertise can thrive. If you are ready to elevate your career and make a tangible difference in the world of digital marketing, this is the opportunity you’ve been waiting for.
Take the Next Step in Your Career: Apply today and become an integral part of our mission to harness the power of WhatsApp marketing insights for smarter, more impactful campaigns. Don’t wait—your expertise can transform the way businesses connect with their customers!
Job Features
| Job Category | WhatsApp Marketing |